Hum Masala TV Live is a 24 hour satellite channel also available on local cable in Pakistan. It is world’s first channel in Urdu language which is dedicated to food. Hum Masala TV was launched in November 22, 2006. The channel is a part of Hum Network which also contains an entertainment channel called Hum TY and lifestyle channel called Style360. It stationed in Karachi, Pakistan where it broadcast variety of cooking programs, live cooking shows, health tips, beauty tips and many more. Immediately after it launched, Hum Masala TV Live became household channel of all food lovers in Pakistan and in across the world. Channel’s slogan “Add Some Masala In Life” became the popular line in millions homes of its viewers.
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